Tips for Creating an Effective Infographic

For my J452 class, I created an infographic about cyberbullying with statistics from STOMP Out Bullying, Centers for Disease Control and Prevention, and


Infographics are valuable because they are an attention-grabbing and visually appealing way to present information. If done well, infographics can help present complex information in a comprehensible way.

Infographics can be used to communicate a specific message, persuade a demographic or target audience, analyze data in a aesthetically appealing way, or help present a mass amount of information.

Creating an awesome and useful infographic can often times be a challenge. Where do you begin? How do you create one? Where do you gather information?

Well, I’m here to help you out.


Here are my tips for creating an effective infographic:

  • Decide what type of infographic you want to make based on the message you’re trying to send
    • What are you trying to accomplish? Who are you trying to reach? What are you trying to say?
  • Choose a topic
    • What story are you trying to tell? Choose a clear message and begin collecting data to support your message.
  • Use relevant data and reputable sources
    • Be sure to fact-check and credit your sources!
  • Pre-design your infographic
    • Draw it out. Sometimes it helps to get your ideas down on paper to help you visualize your plan.
  • Simplify, simplify, simplify
    • Limit your fonts, constrict your color palette and establish a flow between thoughts.
  • Design your infographic
    • Use a clear, concise design with simple graphics and data visualization that clearly illustrates your message.
    • If you are not savvy with InDesign, check out Piktochart for easy-to-use templates.


Now you know how to create an effective infographic!


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